A hallmark of his leadership style is his ability to drive transformation and innovation while keeping the customer journey at the core of every initiative. He champions integration of technology into operations, ensuring that facilities management evolves in line with smart city initiatives and changing client expectations and market dynamics. His approach combines sustainability programmes, technology-driven service delivery, and proactive engagement, resulting in optimised performance, elevated customer satisfaction, and enhanced efficiency.
Naser’s influence extends beyond corporate performance. His contributions help set industry standards in community and facilities management, supporting the UAE’s vision of building sustainable, liveable, and future-ready cities. His perspective on risk management, sustainability, and service integration contributes to shaping conversations within the wider real estate ecosystem.
Prior to joining Khidmah, Naser served as CEO at IREC Holdings, the real estate management division of Eltizam Group, where he led diverse business units, aligned operational goals with broader organisational strategies, and drove innovation in real estate service delivery. His extensive experience in large-scale real estate operations, corporate leadership, and community management has positioned him as a thought leader in an industry that plays a critical role in shaping how residents and businesses experience urban living in the UAE.
Khidmah Vision: Our vision is to be the region’s leading integrated facilities management provider, offering solutions that add value to our customers while attracting and retaining talented professionals driven by innovation and excellence.