BNW Developments Enters Dubai with Michel Adam Branded Residences

DUBAI, UAE – BNW Developments has announced its entry into Dubai’s real estate market with the launch of Orvessa Residences by Michel Adam, a branded residential project located in the Al Furjan community.

The project marks the first real estate development by fashion, luxury, and lifestyle entrepreneur Michel Adam Lisowski, introducing a design-led concept that blends architectural expression with functional precision.

Orvessa Residences reflects a departure from traditional luxury formats, translating Michel Adam’s global lifestyle vision into a residential environment shaped by fluidity, harmony, and contemporary design principles.

Drawing on his association with FashionTV, Lisowski’s design philosophy focuses on creating spaces that balance visual identity with everyday functionality, positioning the project as a lifestyle-led residential offering.

Residential offering and amenities

The development comprises 92 one-, two-, and three-bedroom apartments, each designed to integrate refined aesthetics with practical living solutions.

Residents will have access to a curated range of amenities, including a rooftop swimming pool, fitness centre, co-working spaces, outdoor lounges, family seating areas, BBQ zones, steam and sauna facilities, and a dedicated children’s play area.

These features are designed to support a holistic lifestyle experience, reinforcing the project’s positioning as more than a conventional residential development.

The launch represents BNW Developments’ sixth branded residences project and its first in Dubai, expanding its portfolio beyond Ras Al Khaimah.

Dr Ankur Aggarwal, Chairman and Founder of BNW Developments, said:

Orvessa Residences is a natural evolution of BNW's ethos, where spatial fluidity is guided by intention. Through our partnership with Michel Adam, we are introducing a distinctive design language to Dubai, anchored in our core discipline: rigorous investment fundamentals, long-term value creation, and uncompromising quality.

"Every detail has been carefully considered to create enduring assets, with end-user experience shaping every curve," he stated.

Location advantage in Al Furjan

Strategically positioned between Sheikh Zayed Road and Mohammed Bin Zayed Road, Al Furjan continues to emerge as one of Dubai’s well-connected residential communities.

The area offers a balance between accessibility and neighbourhood living, supported by landscaped spaces, parks, and walkable environments, making it attractive to both end-users and long-term investors.

For Michel Adam, the project represents a personal interpretation of lifestyle and design within a residential context.

"Architecture should make you feel something moment you arrive, and Orvessa Residences was designed to flow visually and emotionally," noted the lifestyle entrepreneur.

"Dubai is a city that celebrates ambition and beauty, and this collaboration with BNW Developments has allowed me to translate my design philosophy into homes that are meant to be lived in, not just admired," he added.

The introduction of Orvessa Residences reflects the continued evolution of Dubai’s branded residences market, where developers are increasingly collaborating with global lifestyle figures to create differentiated living experiences.

The project adds to the growing pipeline of design-led developments across the emirate, reinforcing Dubai’s position as a global hub for innovation in real estate and luxury living.